Halaco Group on trade mission to Kazakhstan and Russia in November 2019

Next 10 November 2019, we are travelling to Almaty (Kazakhstan) and Samara (Russia) on a trade mission to ‘support’ our distributors.

The 5 ‘alcoholic’ producers : -) of our Group (José Félix Arriezu, owner of ARRIEZU VINEYARDS, Ignacio Asensio, owner of BODEGAS ASENSIO, Josetxo López de Dicastillo, owner of LICORES AZANZA, Jorge Ripa, owner of QUADERNA VIA and Ion Zapiáin, owner of ZAPIÁIN SAT) will travel accompanied by Dinara Muzi, Export Area manager (Russia + Kazakhstan) and Raúl Labat, Manager of the Group.

On this occasion, our objective is to jointly ‘instruct’ the managers of the more than 300 shops of our main client and distributor in the Samara region (Russia). Tastings of all the products already sent to Samara will be carried out so that these Managers know how to explain the characteristics of our products properly and can resolve all their doubts in two sessions organised by our client.

We will have previously travelled to Almaty (Kazakhstan’s economic centre) for another series of events organised by our commercial partner, importer and distributor of our products in the country. We will carry out tastings of all the wines, pacharán and cider recently incorporated to the portfolio of our commercial partner, for the final B2C buyers who sign up for the event, as well as B2B meetings with hotels and restaurants previously organised by our importer/distributor client.

On our return we will inform you about the results and show you some pictures of this trade mission, which we are sure will be very productive for all of us.

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